On the record
Every Compound dispatch
Filter the archive by the decisions operators keep making: positioning, systems, leverage, retention, pricing, and margin.
Retention & LTV
2 episodes
Turning first-time buyers into believers who stay for years.
Compound
Retention
042
Churn is a positioning problem in disguise
No. 04247 min
Churn is a positioning problem in disguise
Priya Nandakumar returns to argue most retention work is aimed at the wrong end of the funnel.
Priya Nandakumar · Rootwork
Compound
Retention
039
The onboarding that turns buyers into believers
No. 03946 min
The onboarding that turns buyers into believers
Sofia Marchetti on the first two weeks that decide the next two years.
Sofia Marchetti · Northwind